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Brad Alexander

Certified Business Growth Coach. StoryBrand Certified Guide. Small Business & Entrepreneur Champion.

An young african american woman sending an email to obtain more email subscribers.

How to Get Email Subscribers for Your Business in 2022 – 5 Proven & Tested Tips for B2B Businesses

Email marketing is not dead, contrary to popular opinion. In fact, email marketing is still one of the most effective marketing channels, with an ROI of $45 for every dollar spent. However, getting a potential customer to give you their email address seems almost impossible. This is understandable, considering the privacy associated with digital communication …

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3 Ways You May Be Blowing it With Your Customers (and How to Fix It)

The way you communicate with your customers will set the tone for their experience with you. Unfortunately, this is where many businesses drop the ball.  You invest a lot of money in your marketing, ads, website, and sales funnel. But then after someone decides to buy, the customer experience changes.  The clarity and simplicity which …

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Tired of Unpredictable Sales? You Should Start Marketing Like a Farmer

In Allan Dib’s book, The One Page Marketing Plan, he talks about this idea of marketing like a hunter vs marketing like a farmer. When it comes to growing your business, both approaches make a big impact. Here’s what makes them different. Thinking like a Hunter Basically, a hunter goes out, makes the kill, and …

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